Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I started my career as a Designer before transitioning into Project Management, and I’ve now been in this field...
Category: Google
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Healthcare social media benchmarks: Q3 2024 research
How do you know the “right” number of engagements to expect on your social posts? Is 100 likes a lot or a little? And when is the best time to post? The answer is, it depends — on your industry, the...
Challenges Faced By Native & Indigenous Entrepreneurs [Data + Expert Tips]
Welcome to<em> Breaking the Blueprint </em>— a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created...
The Best AI Recruiting Tools in 2024
Recruiters and HR professionals have a lot on their plate. From time-consuming customer screening to scheduling interviews and predicting success, they have much to keep track of — especially when hiring at scale. But in 2024, professionals across industries are...
Marketing Budget Approval: How to Get Yours Greenlit, According to Marketing Experts & Data
Securing approval for a marketing budget is often tough, especially in times of economic uncertainty. I haven’t been there myself, but my learnings from C-level marketers show the many complexities around marketing budgets. Budget slicing is a common occurrence. Entire...
Are Marketers More or Less Productive in the Office? [New Data]
The remote work productivity debate will never end, and frankly, it shouldn’t. Leaders and employees alike should never stop being critical of how time is spent and seeking improved productivity levels. Is it tiring to refine and edit how we...
Social media customer service: How to do it right in 2024
Social media customer service has never been more important. 81% of customers expect faster service thanks to new tech, and 65% expect it if they spend more than usual. As customers continue to spend cautiously in the wake of post-COVID...
10 Instagram Analytics Tools for Better Results in 2024
Instagram analytics tools can help you turn a mediocre Instagram strategy into a winning one. Tracking your Instagram analytics is the only way to build an effective Instagram strategy. If you’re not tracking data, you’re just guessing about what works....
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