Instagram shopping lets you create an engaging shopping experience directly from your profile. Every day, millions of Instagram users explore their feed looking to buy things they love. Ready to get your products in front of more eyes? The great news is that opening your Instagram shop is free and easy to get started! In…
TikTok Gains 8 New Users Every Second (And Other Mind-Blowing Stats)
If you expected digital to return to “business as usual” in 2022, you may want to reset those expectations. Our new Digital 2022 Global Overview Report—published in partnership with Hootsuite and We Are Social—reveals that most of the connected world continues to grow faster than it did before the pandemic. Social network user numbers. Time…
47 Creative February Marketing Ideas (Beyond Valentine’s Day!)
February is home to the most romantic holiday of the year: Just kidding (shouldn’t that be in March anyway?). But there is so much more to February than Branch’s Conversation Hearts and #sharethelove. So today, I’m showering you with: A full list of February awareness causes, holidays, and national days. 47+ ways to use them…
Google Replaces FLoC with Topics API: What You Need to Know
This post was co-written by Susie Marino and Kristen McCormick. With the deprecation of third-party cookies, Google’s been working to come up with a way to maintain privacy while showing relevant ads—a win-win for advertisers and consumers. Its initial solution was FLoC, but now Topics API will be taking over as the new star of…
The Top 10 SEO Trends & Strategies to Get More Traffic in 2022
Although the core principles of SEO remain the same, algorithm updates and search trends evolve and influence the ways we execute optimization across our web pages. So as search engine technology advances this year, what does it mean for your strategy? Below are the top 10 SEO trends to pay attention to in 2022 to…
Social Media Data Collection: Why and How You Should Do It
One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Over time, it provides more detailed insights about your business and your industry, so you can make…
The 47 Best Twitter Tools to Use in Your 2022 Marketing Strategy
Maybe you see yourself as a lone wolf in the Twitter marketing world: a proud survivalist or minimalist. But the truth is, a brand can’t reach its full potential on Twitter’s native client alone. If you really want to grow your Twitter account (and why the heck wouldn’t you?!), embracing third-party tools isn’t just recommended……
The 22 Best Instagram Editing Apps for 2022
Capturing that perfect gram-worthy pic is an art, but some of the most masterful work is done after the photo is taken. For all our fellow Instagram artists out there, we’ve rounded up the best photo and video editing apps for Instagram. All of the following editing apps have a standard free version, and many…