Choosing the right content for your image and video ads can be challenging. What message will actually get consumers to take the plunge and buy your product? Regardless of how thorough your digital marketing plan is, there’s no one simple solution for ad success that applies to every campaign. Or is there? Instead of looking…
EMP Attack Survival Guide 2021 – Bug Out Bags A Good Idea
EMP Attack Survival Guide: An EMP attack could be the most extreme event to prepare for. None of the movies about nuclear weapon attacks has depicted just how catastrophic the damage would be to our world as we know it. On This EMP Attack Survival Guide Page EMP Weapons Use Pulses of Energy to Damage…
How to Use Data as a Service (DaaS) Tools in Your Marketing Analysis
Data as a service (DaaS) is becoming increasingly popular. New advancements in cloud computing technology have made remote, cloud-based data storage and management easier to use and more accessible. Businesses using DaaS platforms can see improvements in data collection, usage, and management. Additionally, offloading data management to DaaS companies means more internal capacity for business…
25 Marketing Books You Should Be Reading
Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. Often, these books offer philosophical approaches that apply to…
Why Presentation Skills Are Important in Marketing
What does it take to be a successful marketer? Turns out we don’t have to guess because someone’s already done the research. Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even made the list!). According to…
A Marketer’s Guide to Working Remotely
Remote work is going from an occasional perk to the norm. As long as you have a computer and internet connection, you can perform your job anytime, anywhere. For marketers, creating promotional materials, meeting clients, and completing projects from home, hotel, coffee shop, library—basically anywhere with an internet connection. While working remotely has many benefits,…
Get Google Reviews 2021 Method
The Google My Business platform is well established and regarded as an essential part of any local SEO strategy. What’s more, even in 2021, Google reviews won’t lose their importance and will play a significant role in attracting new customers. Google Reviews Are An Initial Deciding Factor. We see the Map Pack first, and this…
15 Virtual Team Building Activities Your Marketing Team Will Love
Team building is the most important investment a company can make, according to Forbes. However, team-building activities are evolving. They don’t just include time away with work colleagues for a treasure hunt or an orientation class anymore. Like nearly everything else, team building has gone virtual. The likes of Zoom, Google Hangouts, and Slack make…