Key Takeaways Social media metrics are essential for measuring the effectiveness of your strategy. They go beyond surface-level numbers to reveal how well your content resonates with your audience. High engagement rates—likes, comments, and shares—indicate that your audience is connecting...
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What Is a Competitive Analysis — and How Do You Conduct One?
Every time I work with a new brand, one of my highest priorities is conducting a competitive analysis. A competitive analysis report helps me understand the brand’s position in the market, map competitors’ strengths/weaknesses, and discover growth opportunities. In this...
Explore Top Acupuncture Options in Your Area
Find the Best Acupuncture Near Me Acupuncture is a traditional therapy rooted in the principles of Chinese medicine. The process entails carefully placing fine needles at specific points on the body to promote healing and enhance the flow of qi....
BrightonSEO October 2024
On 3rd October 2024 I gave a talk at BrightonSEO entitled Enhance and elevate your SEO knowledge through experimentation & moonlighting. In this talk I spoke about my how I navigated different side projects over the years that helped me...
How to set a smart social media budget (and get it approved)
Ah, the social media budget. For many social media managers, putting together (and justifying) financial asks is an anxiety-inducing annual event. However, budget time is also an important chance to prove the value of your work. Creating your budget highlights...
Brand Tracking: How to Streamline This Process With AI
The future of brand tracking is here — and it’s powered by AI. Brand tracking is an essential marketing strategy for measuring brand performance, customer loyalty, and market positioning. Traditionally, companies rely on surveys, panels, and market research to gather...
Tips to Choosing The Right Natural Hair Dye
Avoid Toxic Chemicals in Hair Dyes: Learn to Color Your Hair Safely Many conventional hair dyes contain harmful chemicals that can pose risks to your health. However, there are safer, non-toxic alternatives available for those who want to color their...
Blue Corona and RYNO Strategic Solutions Merge, Pioneering a New Era in Digital Marketing for Home Service Contractors
Phoenix, AZ: RYNO Strategic Solutions (RYNO) and Blue Corona, two leading digital marketing agencies specializing in the home services industry, are thrilled to announce that the companies are merging effective Oct. 1, 2024. This strategic union combines nearly 30 years...
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