When a client reviews the topics we’ve suggested and asks, “Why these topics?” What this really translates to is, “Why would we spend money to create this kind of content? I don’t see how this gets us new customers.” This happens whenever they target top-of-funnel topics—the broad, awareness-building kind that focuses on educating people instead […]
When is Creating Top of Funnel Content the Right Thing to Do?
Tagged Business, GMB, google, google maps, Google Stack
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Maggi Pier
Avid gardener, artist, writer, web designer, video creator, and Google my Business local marketing pro!