When a client reviews the topics we’ve suggested and asks, “Why these topics?” What this really translates to is, “Why would we spend money to create this kind of content? I don’t see how this gets us new customers.” This happens whenever they target top-of-funnel topics—the broad, awareness-building kind that focuses on educating people instead […]
When is Creating Top of Funnel Content the Right Thing to Do?
Tagged Business, GMB, google, google maps, Google Stack
Maggi Pier
Avid gardener, artist, writer, web designer, video creator, and Google my Business local marketing pro!