Let’s get one thing straight: If it’s not selling something, it’s not copy. Any word or phrase you put in front of your audience sells some form of information at some form of a price to your readers, whether that’s their trust, time, effort, attention, clicks, or actual dollars. This means that all of your copy—your home…
Mirror Trading International Investors To Report Loss Of BTC
It has been discovered that a total of 8,000 bitcoins belonging to Mirror Trading International (MTI) have been traced, with an additional 29,000 bitcoins potentially facing a similar fate in the near future. The traceable coins, which are worth at more than $280 million (4 billion rand), mark a potential breakthrough for MTI investors who…
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5 Successful Email Marketing Strategies for Black-Owned Businesses [+ Examples]
Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. We live in…
10 Automated Video Creation Tools, Tips, and Resources
Video content creation can be a massive headache. I get it. Even for seasoned marketers, creating compelling content is a challenge. The real uphill battle is trying to create that level of content regularly. That’s why we’re taking a closer look at automated video creation and some of the best tools your brand can use…
10 tips to streamline your blog content workflow
Content production seems quite simple, in principle. You come up with an idea, write about it, do some SEO checks and click publish. Simple, right? In reality, it hardly ever turns out that way, especially if you’re working with a team. Miscommunications, last-minute changes, confusion about what needs to happens when. We’ve all been there!…