Google Ads help articles are certainly helpful, but when it comes to understanding exactly how Google Ads works, it’s not so clear. And ask a super-passionate PPC expert how the Google Ads auction works and they may as well be an actual auctioneer. How it sounds when someone explains Google Ads to you. But as…
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12 Unique Ways to Generate Leads With QR Codes
If you watched the 2022 Super Bowl, you might have been one of the millions of people who scanned the QR code featured in the ad from cryptocurrency platform Coinbase. When scanning the code, you were sent to a page that offered you $15 just for downloading and signing up for Coinbase. The 1-minute Coinbase…
Conversion Copywriting 101: How to Use Copywriting To Increase Your Conversion Rates
Conversion Copywriting 101 How to Use Copywriting To Increase Your Conversion Rates: Whether you’re a website administrator, marketing, or web developer, understanding how to increase the number of people who visit your website and, ideally, convert into customers is crucial. Conversion copywriting is one of the most effective ways to do this. What is Conversion…
When to Post on TikTok: A Simple Guide
HubSpot Blog research found that 93% of marketers that already leverage TikTok have plans to continue investing in the platform in 2022, and 52% of marketers plan to increase their investments for the year. If you’re one of the marketers hoping to increase your business’ presence on the app, or you’re leveraging it for the…