As someone working on SEO, you must understand the importance of site speed. You must realize that fast sites equal happy users and happy search engines. PageSpeed Insights is an invaluable tool from Google that can help you optimize your website. It enables you to improve your rankings by giving you everything you need to…
YouTube Analytics: How to Use Data to Grow Your Channel in 2023
Are you trying to make sense of your YouTube analytics but feel like you’ve been tossed an advanced calculus textbook with no teacher? If you’ve resorted to throwing spaghetti at the wall just to see what sticks (or purely out of frustration), we can help. To all marketers, content creators, and YouTube stars, bookmark this…
A History of Padlocks.
A History of padlocks. Padlocks in History. Anyone who has attempted to pick an old combination lock or padlock knows that it is more difficult than you may think. Every lock and key has a tale to tell about evolution. Padlocks are extensively used now, although they were common under the Roman Empire and remained…
What Does the De-influencing Trend Mean for Influencer Marketing?
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Is influencing on its way out? In recent weeks, a new trend called de-influencing has taken over TikTok with the hashtag #deinfluencing racking up over 160 million videos. The initial de-influencing videos that…
The 12 Top Benefits of Chatbots in 2023
The benefits of chatbots for businesses are well documented. These robot sidekicks do wonders for customer service, sales, and brand loyalty. And they’re just getting started. The size of the chatbot market worldwide is expected to hit a whopping $1.25 billion in 2025. And Gartner predicts that they’re going to be a primary customer service…
Can Cold Exposure Help Beat Anxiety And Depression?
Does cold help to beat anxiety and depression? Anxiety is our body’s normal reaction to stress. It’s apprehension or concern about what could happen in the future. When we are anxious, we may feel as though our hearts are racing, we can’t catch our breath, or we are shaking. A variety of factors can cause…
The State of Social Media in 2023: How You Can Build Communities, Drive Sales, and Go Viral, According to 1,000+ Social Media Managers
There’s no two ways around it: Social media is hard. Nowadays, social media marketers are inundated daily with information on evolving trends, social platforms that are gaining or losing steam, and new types of content. It can be hard to keep track. As a social media marketer, you might be asking yourself: Which social platform…
How to convince your employer to let you attend YoastCon!
On the 11th of May, people from all over the world will come together for another edition of YoastCon. An SEO conference like no other! It will be fun, it will be knowledge-packed and it will be accessible to everyone. So if you have anything to do with online marketing or SEO, you should not…