People want a sense of direction when they’re shopping. They want to see their choices grouped together — whether they’re looking for spoons, granola, or winter coats. Brands make this happen with the product category. Product category marketing helps your...
Year: 2023
Local Business
CCTV Monitoring
CCTV Monitoring CCTV monitoring has become an integral part of crime prevention in today’s world. It is used in various places, including public areas, businesses, and homes, to monitor and deter criminal activity. The presence of CCTV cameras alone can...
![Should You Get Facebook Blueprint Certified? [2023 Guide]](https://localseoresources.com/wp-content/uploads/2023/03/Facebook-Blueprint-1-620x1309.jpg){kind=small}
Google, Google Maps, Google My Business
Should You Get Facebook Blueprint Certified? [2023 Guide]
Meta Blueprint (previously known as Facebook Blueprint) courses can boost Facebook ad practitioners’ skills. Getting certified can be especially helpful if you’re new to the industry or are stuck in a rut. But you might still be wondering, should I...
Marketing News
Chili’s Creates A Nostalgic Marketing Moment to Reach Millennial Customers
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Chili’s is back with a new commercial, this time served up with a side of nostalgia. The...
404 Errors, HTTP headers, Technical SEO
HTTP status codes and what they mean for SEO
HTTP status codes, like 404, 301, and 500, might not mean much to a regular visitor, but they are incredibly important for SEO. Not only that, search engine spiders, like Googlebot, use these to determine the health of a site. These...
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Google, Google Maps, Google My Business
How To Write a Call to Action That Works [Tips + 6 Examples]
You know how they say a closed mouth doesn’t get fed? If you want someone to do something, you gotta ask for it. Writing a killer call to action (CTA) is one strategy to get what you want. Whether you’re...
Breaking the Blueprint, Networking
17 Events and Conferences for Black Entrepreneurs in 2023
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles,...
Software releases and updates, Yoast SEO
Proactive security fixes in Yoast SEO (update to v20.2.1)
We take security seriously at Yoast and continually look for potential threats and vulnerabilities that could affect our products and customers. That’s why we were alarmed when security firm WordFence found XSS vulnerabilities in another SEO plugin. After carefully reviewing...
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