Day: April 12, 2024

Navigating Changing Trends in Google Advertising

Navigating Changing Trends in Google Advertising

In the ever-evolving landscape of Google advertising, staying ahead of trends is crucial for businesses, especially in the home services industry. As we transition into 2024, we’ve observed significant shifts in Google advertising dynamics, particularly across PPC and Google Ads, impacting both cost-per-click (CPC) and conversion rates amongst our home service clients’ campaigns. In this…

New Photo Trends on Instagram: 2024 Edition

New Photo Trends on Instagram: 2024 Edition

After scrolling through thousands of IG posts (for work, obviously), here’s what we’ve learned about new photo trends on Instagram in 2024: they’re joyfully diverse and absolutely love to contradict each other. New Instagram photo trends include random, blurry photo dumps but also meticulously planned monochrome pics. There are trends that bask in natural sunshine,…

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