Pipe Reviving: Embracing Trenchless Pipe Relining for Smart Solutions Are you facing issues with your pipes?? Whether it’s persistent drain blockages, troublesome clogs, or pesky pipe leaks, your trusted plumber might have recommended the labour-intensive and costly option of excavating and replacing the pipes. The prospect of excavation, heavy machinery, and its associated expenses can…
I Used AI to Create a Marketing Plan 2 Ways — Here’s How You Can Too
The prevalence of artificial intelligence (AI) has many concerned about job security. AI writing, AI images, AI videos — while the final products are far from perfect, they raise the question of what jobs AI could eventually replace, even if we don’t want them to. But, heck, if AI can create a marketing plan for…
13 Social Media Scheduling Tools to Save Tons of Time in 2024
Social media scheduling tools are some of the most useful items in a social media manager’s toolbox, whether you work at a small startup or a multinational enterprise. They’re also an incredible resource for freelancers, entrepreneurs, and anyone else managing social media while running a small business. That’s because these tools can save you time,…
YouTube influencer marketing in 2024: How to do it right
Ah, YouTube — the social media pioneer of long-form video content, and (still) a powerhouse for influencer marketing in 2024. Case in point: The near-20-year-old video network is the second-most visited website in the world. But what is it that makes YouTube influencer marketing successful? And how can you and your brand leverage YouTube influencers…
Designing an Event Marketing Budget? Here’s What Experts Recommend
The year I turned 30, I started a new job. The role was a management position and carried strategic responsibility for marketing, communications and PR — all things I was excited about. Also tucked in the job description? Event planning for a festival and various smaller events. I didn’t know it yet, but I was…
The Hidden Health Benefits of Natural Hops Extract
Occasionally, something genuinely exceptional emerges. The following information outlines a significant transformation! Achieve your fat-burning goals more efficiently with this remarkable liquid! It’s time to activate your fat-burning potential! All-Natural Hops Extract: Mother Nature’s Best Kept Secret for Good Health While individuals continuously seek innovative methods to improve their health, navigating the demands of today’s…
How to create a social media calendar: Our social team’s POV
Hi! My name is Trish Riswick, I’m a Team Lead on our Social team here at Hootsuite, and I’m here to tell you exactly how to build a social media calendar that will support your goals and keep you organized. Our social media calendar is the backbone behind all the content you see on Hootsuite’s…
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AI in Graphic Design: The Pros, Cons and What it Means for Designers [+ Expert Insight]
Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic designer, read the post, and I‘ll just say he wasn’t thrilled about it. “[Expletive] logo generators? We’re doomed,” were his exact words. I ended that blog post by clarifying that businesses should use actual graphic…