Whether you’re already using AI in your role or still on the fence, there’s no denying that the way we work is about to change drastically. Just like computers revolutionized the workplace in the late 1900s, AI’s ushering in a...
Crawl directives, Technical SEO
Bot traffic: What it is and why you should care about it
Bots have become an integral part of the digital space today. They help us order groceries, play music on our Slack channel, and pay our colleagues back for the delicious smoothies they bought us. Bots also populate the internet to...
Alternative Health, health and well-being
How Acupuncture Can Improve Your Health Part 3
Acupuncture for Anxiety and Stress It's easy to grow stressed and anxious in today's fast-paced environment. These emotions, whether caused by jobs, relationships, or personal difficulties, can have a big impact on our mental and physical health. Acupuncture, fortunately, provides...
Marketing News
How the Writer’s Strike Could Impact Marketing and Advertising
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Hollywood screenwriters are now two weeks into their strike against major networks and streaming companies. The strike,...
Metaverse
How to Get Into (Access) the Metaverse
Will you accept an invite to the Metaverse? It’s less difficult to enter this virtual world than you would think. To participate, you need nothing more than a computer, a VR headset, and AR glasses. With these tools in hand,...
Artificial Intelligence
How the HubSpot Blog Team Uses AI
Ah, AI. It’s quickly become one of the buzziest words of 2023, akin to the popularity of the phrase “new normal” in 2022. And for good reason. AI is poised to completely revolutionize the ways in which we work, interact,...
Industry News & Insights, Paid Search Marketing
Google Ads Benchmarks 2023: Key Trends & Insights for Every Industry
It’s no secret that one of the most effective ways to promote your business online is through search ads. In fact, when correctly optimized, pay-per-click (PPC) advertising returns $2 for every $1 spent—a 200% ROI—on average. But how do you...
Local Business
Our Guide To Atlanta Historic Landmarks
Atlanta, Georgia is a city steep and one of the best ways to explore its past is through its historic landmarks. From museums to monuments, there are plenty of sites that offer a glimpse into Atlanta's past. In this guide,...
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