It’s the festive season! Or it’s nearly Valentine’s Day, or the start of summer, or… You get the drift. People love to celebrate, which is why seasonal content tends to do well during those periods. So, should you put effort...
Category: Blogging
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Blogging, Content SEO, Readability, SEO Copywriting
Word count and SEO: how long should a post or page be?
We often get the question of how long an online text should be. As this often depends on different factors, it’s difficult to give just one answer. But looking from an SEO and user-oriented perspective, there is a rule of...
Blogging, Content SEO, SEO Copywriting
How to write an SEO-friendly introduction for a blog post
What is the most important part of a post? The first paragraph! It’s the introduction of your article, and tells your audience what your post is about. But the first paragraph is also important to Google. That’s why you should give it extra attention....
Blogging
What’s a Blog & Why You Need One
Even if you‘re not sure what a blog is, you’ve no doubt come across one at some point in time. Perhaps you‘ve stumbled across a blog when you’ve searched “healthy dinner recipes”. In fact, if you’re reading this, guess what?...
Blog SEO, Blogging, Content SEO
Should your content be globally relatable?
“Find your niche!” is popular advice for people who own or want to start a business. You have to find your audience; the more specific, the better! But is that true? Should you only talk to the same group of...
Blogging
The future of blogging in a video-obsessed world
With the rise of TikTok, Instagram reels, and YouTube shorts, it feels like people want nothing but videos. Specifically short videos. So where does that leave blogging? Is it still relevant, or has video taken over the world? Will blogs...
Blogging, Content SEO
Write more inclusively: 7 examples of inclusive language
So you want to write more inclusively? Great! That means more people will feel welcome when they read your content, and you won’t accidentally exclude them. But if that’s not enough reason, just think how many more people will engage...
Blogging, Content Marketing, Contractor Marketing, Home Services Marketing, Inbound Marketing, Window & Door Marketing
23 Blog Post Ideas Window & Door Companies Should Include in Their Marketing Plans
Blogging regularly can be an effective SEO strategy for small businesses, including those in the window and door industry. Writing industry-relevant blog posts that target your customers’ frequently asked questions can increase organic traffic to your site, increase leads, and...
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