PPC is a great way to drive qualified traffic to your site—but not if nobody clicks on your ads. Even worse, a low click-through rate can bog down your Quality Score which will hike up your ad costs. That’s why...
Category: Google My Business
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Social Media Live Streaming: How to Go Live on Every Network
From Saturday Night Live and the Super Bowl to celebrity slaps at the Oscars, there’s no denying the thrill of watching events unfold in real time. You just never know what could happen. That’s why social media live streaming is...
How to Download YouTube Videos (7 Methods)
Do you want to download YouTube videos but can’t figure out how? Maybe you want to watch a tutorial offline, or maybe you just want to have your kid’s favorite clip on your computer for safekeeping. Or, perhaps you’re a...
Instagram Notes Explained: What the Heck Are They For?
Instagram Notes are a new way to communicate with your followers on the app. They’re basically like little post-it notes that you can leave for people to see. You can use them to weigh in on the state of the...
How to Optimize Your Facebook Ads: 10 Tips & Tricks from the Pros
Facebook advertising may have been hit hardest by Apple’s privacy updates, but it is by no means losing its effectiveness. In fact, according to Sprout Social, Facebook’s ad revenue grew 56% in 2021 alone, and according to Statista, there are...
The Big, Easy Cheat Sheet to Google Ads Audience Targeting
When you think of Google Ads targeting, you probably think of keywords. What you probably don’t think of right away is audiences: showing ads to people based on who they are rather than what they’re searching for. Audiences are one...
What Consumers Think About the Metaverse & What Brands Need to Know [New Data]
The term “metaverse” may have been coined back in 1992, but it could hold new and adventurous opportunities for both consumers and even brands that engage with them. The only problem is many of us aren’t too sure what the...
I Tried Instagram Automation (So You Don’t Have To): An Experiment
Has the elusive unicorn of Instagram automation ever tempted you? We can’t blame you. Instagram automation software sites paint a pretty picture of your phone blowing up organically with likes and comments. Your social media scales effortlessly while you sit...
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