Category: Google

I wouldn’t advocate for jumping on many marketing trends. In most cases, by the time you’ve noticed that every marketing agency sends an animated holiday email or every startup has silly photos on their team pages, the moment’s already passed....

Call me biased but the WordStream blog is pretty good. We strive to provide content on digital marketing that readers can’t get anywhere else. But we also write a lot of it. In fact, all of our posts from the...

One marketing blunder can make or break any brand these days. Competition is fierce and if a brand doesn’t (or accidentally doesn’t appear to) align with a customers’ values, there could be major consequences. In this post, we’re going to...

Every marketing channel lives a different life. SEO is pretty stable but has to stay focused because of algorithm updates. Poor PPC can’t catch a break from all the Google Ads updates and privacy measures. And email marketing, well, at...

Search on Google for New Year’s Instagram captions and what do you get? The same exact 70 or 80 captions in every list…captions best suited for trendy 20-somethings, like Any excuse to wear sequins! Captions not applicable to your business,...

January. Some call it the Monday of months. Some call it the holiday let-down season. The Chinese zodiak calls it the month of the ox. But if you’re an optimist like us, we call it the month of new beginnings! The world...

If you fail to plan, you’re planning to fail. Benjamin Franklin probably wasn’t thinking about social media posting schedules when he said that, but hey, if the shoe fits… Cliches aside, you can have the best social media content strategy...