Unless you went to clown college (props to you if you did), you probably struggle to pull off the classic “juggling act” of marketing your business as much as possible. Marketing your business can sometimes feel like this. However, it doesn’t always have to feel like you’re performing tricks to market your business successful across…
All You Need to Know About Instagram Creator Accounts
Are you curious about how Instagram creator accounts differ from other profiles? Or whether or not an Instagram creator profile is right for you? You’re not alone. Instagram’s growth in 2021 made its popularity with creators skyrocket. Those impressive stats don’t lie! In fact, “50 million independent content creators, curators, and community builders including social media influencers,…
How to Create an Influencer Media Kit in 5 Steps [TEMPLATE]
How do you tell if gold is real? Bite it. How do you tell if an influencer is legit? Check out their media kit. These are rules for life. Having an informative, engaging, and impressive media kit is one of the best ways to land professional deals as an influencer. And knowing how to spot…
10 Easy Ways to Get More Likes on TikTok
It’s no secret that social media is a powerful tool. What may be less well known, however, is how to use it to your advantage by growing your following and creating high-quality content. In this article, I’ll explore 10 tips for getting more likes on TikTok. I’ll start with the basics – creating videos that…
FAQ Chatbot: The Best Way to Save Time on Customer Service
Are you sick of answering the same questions over and over again? Are you sick of answering the same questions over and over again? Are you sick of answering… Just kidding. We’ll stop. You already know how irritating it is to answer repeat questions. You can save yourself the headache by automating your customer service…
Website Accessibility: 8 Ways to Reach Everyone in Your Audience
Your website gets judged by a lot of criteria—this is inevitable. Website visitors will consider whether or not they like the brand colors, the appearance, the copy. Potential customers will weigh how authoritative your business, your product, or your team appears to be. But one big criteria that is way too often overlooked by businesses?…
3 Tricks to Create Video Ad Content on a Budget
Whenever I have a client that asks about running YouTube ads, we run into the same roadblock about 99% of the time. The clients think they either (a) don’t have enough video creative to use for ads, (b) don’t have the extra budget for video creative, or (c) they don’t have the tools to do…
How To Get More Share of Voice on Social Media
Looking to establish yourself as a leader in your industry? Or turn up in more conversations related to products you sell? One of the best ways to do this is by increasing your share of voice. Traditionally, share of voice (SOV) measures your brand’s prominence by the visibility of your advertising as compared to your…