Anchor text — or link text — is the visible, clickable text of a link. It usually appears in a different color than the surrounding text and is often underlined. Good link text tells the reader what to expect if...
Category: Internal Linking
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Why focus on long-tail keywords?
Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or keyphrases that are more specific – and usually longer – than more commonly used keywords. Long-tail keywords get less search traffic, but will usually have a...
How many internal links does a post have? Find out the easy way!
Do you wonder how often you link to a certain post? Or how many outgoing links it has? If you don’t, you should. Because if you want a post to rank, you should link to it from related content. And,...
Site structure: the ultimate guide
Your site needs to have a defined structure, because without it, it’ll just be a random collection of pages and blog posts. Your users need this structure to navigate on your site, to click from one page to another. Google...
Improve your site structure in 4 simple steps
Optimizing your site structure should be an important aspect of your SEO strategy. A good site structure is of crucial importance for your SEO, as it makes it easier for both your users and Google to navigate your site. But...
Internal linking for SEO: Why and how?
Before your content can rank, it needs links. Google finds your posts and pages best when they’re linked to from somewhere on the web. Internal links also connect your content and give Google an idea of the structure of your website....
Why is Google ranking the wrong page?
Your post is optimized, all your bullets in Yoast SEO are green and still, the post you want to rank with does not rank for that keyword. And yet, another page on your website does show up in the results....
A much-improved internal linking tool in Yoast SEO Premium: What’s new?
Our users often cite the redirect manager as their favorite tool in Yoast SEO Premium, but the internal linking tool is also high on the list. For months, we worked hard to improve the internal linking tool making it smarter...
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