Besides optimizing your product pages for user experience, you want to make sure these pages are as good as possible for SEO as well. Obviously, you might think. In this post, we’ll show you a couple less obvious — at...
Category: Schema.org
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Content SEO, Internal Linking, Schema.org, WordPress, Yoast SEO academy
Yoast Summer School 2021: A recap of the best bits
This year we held our first ever Yoast SEO Summer School, a series of 4 interactive online workshops with our in-house experts. We’ve been talking about SEO essentials like making great content, site structure, inbound marketing and rich results, and...
Content SEO, Local SEO, Schema.org
SEO for sports, fitness and gyms: 5 tips to get you ranking
Sports and fitness SEO is a really tough game. You’ll need to work hard to get those pages ranking (and keep them there). Plus, you probably need to think about how to turn those online users into customers. Luckily, you...
Content SEO, Internal Linking, Schema.org, WordPress
Summer School: Free workshops on SEO and marketing!
Do you want to know how to stand out in Google’s search results? Do you want to brush up on your copywriting skills? Or do you want to know more about email and social media marketing? Then you’ve come to...
eCommerce SEO, Google Search Console, Rich Snippets, Schema.org, WooCommerce
Did Google Search Console send an email with an error message?
We are big fans of Google Search Console — and you should be too! It’s an essential tool to keep your site working properly and find opportunities to get better results from the SERPs. But, one thing Google Search Console...
Rich Snippets, Schema.org, Technical SEO
Rich results are rocking the SERPs
Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today, the search results look very different, especially on mobile. We see extra information beneath the links, plus a couple of big blocks of rich...
Local SEO, Rich Snippets, Schema.org, Technical SEO
Local business listings with Schema.org structured data
One of the things you can do to present your local business better in search results is Schema.org data for rich snippets. By adding structured data to your site, you can help search engines understand what your business is about...
branding, Schema.org, SEO and WordPress news, Video SEO, WordPress, Yoast SEO
SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020 did not result in a click. This is one of the topics that our resident SEO experts Joost de Valk...
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