There’s no better time than the Black Friday season to boost your sales. From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Not sure where to start? Black Friday ad campaigns are one of the quickest way to drive revenue. Do…
The A in E-A-T: What does authoritativeness mean and how can you demonstrate yours?
The quality of your content is so important nowadays. By creating high-quality content you can improve your rankings, attract new people and build a strong relationship with the audience you already have. If you can show authority on a topic, this lends more strength to your high-quality content and lets users know they can trust…
How to Add a Link in Bio on Instagram and TikTok to Drive More Traffic
Even if you’ve only seen a few posts on Instagram or TikTok, you will have likely come across the phrase ‘link in bio’. It pops up everywhere, from your favorite brand’s product posts to the latest snap from that #CottageCore account you follow. But what does ‘link in bio’ actually mean? Why are people always…
Data Visualization: Tips and Examples to Inspire You
It’s no secret that data can be very powerful — when you can actually understand what it’s telling you, that is. It’s not easy to get clear takeaways by looking at a slew of numbers and stats. You need to have the data presented in a logical, easy-to-understand way so you can apply your learnings…
How to Increase B2B Sales 150% During a Slow Q4
It’s Q4, and the pressure is on. You have three months left to hit your sales targets and end the year on a high note. The only problem? Your sales pipeline is dry. No one is signing up for your offers, and your forecast looks bleak. Luckily, not all hope is lost. I’ve compiled some…
Yoast SEO Premium comes with Spanish customer support
Did you know Spanish is the second-most spoken native language on this planet, after Mandarin Chinese? Over 500 million people natively speak Spanish. What’s more, Spanish is the fourth-most spoken language in the world. For Yoast, millions of Spanish-speaking people use our tools to improve their websites in their markets. We like to help them…
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How We Reimagined the Hootsuite Office for the Future of Work [Photos]
The pandemic brought remote work to life to a scale never seen before. As it continues, organizations are increasingly asking: What should a return to the office actually look like? Some have gone fully remote. For others, working from home was only temporary. But workers are increasingly making their wishes known; Many want to stay…
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What is a YouTube Pre Roll Ad [+9 Examples to Inspire You]
Even if you aren’t completely sure what a pre roll ad is, odds are you’ve seen a few of them. Click on any YouTube video and, more often than not, a short advert will automatically play before the video. This is known as a pre roll ad. Here’s an example: For consumers, these ads can…