Brodie Clark teamed up with Izzi Smith to create a new SEO quiz series, testing marketers’ knowledge of Google SERP features. In this post, read through the six most common misconceptions found in quiz answers, dealing with structured data, Featured Snippets, and more!
How to Use Instagram Story Highlights on a Brand Account
Instagram Story Highlights help users take their most popular and trending content and use it to further personify their brand. Unlike regular Instagram Stories, which disappear after a day, Instagram Story Highlights stay on your profile permanently. This feature allows you to highlight all of your best content right at the top of your profile…
Yoast SEO 16.1 & News SEO 12.7: enhancements and fixes
Today, we’d like to welcome another release: Yoast SEO 16.1. In this release, you’ll find a list of fixes and enhancements. That’s not all, as we’re also releasing News SEO 12.7. News SEO now comes with an improved user experience and a new spot in the WordPress sidebar. Read on! Enhancements Yoast SEO 16.1 comes…
Interior Lighting Options For Your Home
Choosing interior lighting options for your home could seem like an easy thing to do. Have you ever been to a lighting showroom and seen the thousands of options? When faced with all the different lighting options, you need to understand a little bit about what you need for your home so you do not…
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How to Embed a Facebook Feed On Your Website [Quick Tutorial]
Facebook is an undeniably powerful channel for marketing purposes. In fact, 91% of B2B and 96% of B2C marketers currently use it for advertising and marketing. The success of your social media marketing strategy depends on engagement, typically in the form of Likes, comments, or shares. But high engagement rates are easier said than done. One…
Consolidating Locations and Google My Business Listings Due to COVID-19
Local brands that had to make quick changes in 2020 to continue serving the public are now having to make longer-term decisions based on the COVID-19 recession, altered consumer behavior, and budget. How should you handle Google My Business listings when circumstances force consolidation?
10 Great Testimonial Examples From Landing Pages
Landing pages help drive traffic, increase conversions, and improve SEO. However, not all landing pages are effective. If your landing pages aren’t producing results, the issue might not be your copy or your product—it might be because you aren’t using testimonials efficiently. Below, we’ll look at ten different landing page testimonial examples and discuss why…
Air Conditioning Maintenance Tips From Expert Technicians
Helpful Air Conditioning Tips For Maintaining Your AC Unit Spring is here, and it’s time to get your air conditioning system ready to handle the hard work of summer. When it gets hot, your ac unit is a blessing for sure. No one is comfortable when they are sweltering in the heat. Central air is…