5 Steps To Starting Your Own Local Marketing Agency Thanks to the explosion of all things digital, starting your own marketing agency no longer requires the same kind of capital and connections that you would have needed decades ago. But that doesn’t mean it’s easy – a lower barrier of entry means more competition, and…
How 2020 Changed Social Media: Checking In On Our Trends Predictions
As we enter the final stretch of this unforgettable year, it’s a good time to check in on the trends impacting the social media landscape. 2020 changed everything: the way we communicate, the way we shop, the way we greet one another. It also changed how we use social media. This blog post summarizes: Our…
Everything Our Paid Team Learned From Attempting a Reddit Advertising Strategy
With a ranking as one of the top ten most popular sites on the internet, Reddit is undoubtedly an intriguing channel for advertising purposes. However, the site can often seem intimidating, and perhaps even too random to create a cohesive advertising strategy. Plus, since its primary purpose is to expose viewers to the top-trending content…
How to Use Tumblr – Microblogging to Generate Income Online
In a moment we’ll get started on how to use Tumblr to generate income online, but before we start I’d like to give you a short pep talk! You are clearly intelligent enough to understand that it is very possible to generate income from Tumblr through microblogging and have arrived here. But, if just starting…
7 Ways to Get More Plumbing Customers
Our Experts Giveaway Their Top 7 Marketing Strategies to Grow Your Plumbing Business The wonderful thing about having a plumbing business is knowing that there is a demand for your service year-round. Wherever people live, there are pipes that are very important parts of their daily lives. Sometimes, something goes wrong with those pipes and…
These Two Simple Strategies Led to a 71% Increase in Qualified Leads for the HubSpot French Market
My role at HubSpot is the French Marketing Automation Manager — essentially, I’m in charge of the marketing automation for HubSpot leads and free users in our French market. This past January, we noticed that one of our key automation programs — our onboarding and nurturing email program for our free users — was dated…
3 Ways to Use LinkedIn Website Demographics for Better Ad Performance
Any time you can get more insights about your target audience on an ad platform, it’s a good thing. There’s never such a thing as too much info. And from what I can tell, one of the best insights tools out there is widely underutilized. LinkedIn Website Demographics. This feature within the LinkedIn Campaign Manager allows you…
Best Accounting Software
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. 82% of businesses fail because of poor cash flow management and subpar accounting practices. Yikes. It’s no secret that accounting is hard — and there’s a reason people spend their entire lives learning how…