For traditional founders and team leaders, the idea of running a completely remote business is fraught with anxiety. Yes, there’s an opportunity to lower overheads and recruit from anywhere, but is it really worth it at the expense of growing a cohesive brand culture under one (literal, physical) roof? Many businesses have had to find…
New at Hootsuite: Instagram Enhancements, Inbox Updates & More Apps
We’re approaching the end of 2020, and what a year it’s been. From the Australian bushfires to the COVID-19 pandemic, and the outcry against racial inequality resulting in the Black Lives Matter movement gaining global momentum, day to day life has changed for many of us. Our ability to connect authentically online has become more…
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The Top 5 Reasons Brands Make Videos [New Research]
Video is fast-becoming the preferred tool for most marketers to connect with and reach new audiences. Video marketing is undeniably effective, too — in fact, including a video on a landing page is capable of increasing conversion rates by over 80%, and the mere mention of the word “video” in your email subject line increases…
The Benefits of Vitamin D
On This Page Vitamin D Fights Disease Vitamin D Reduces Depression Vitamin D Boosts Weight Loss Food Sources Of Vitamin D Vitamin D: Vital Role in Your Health What Are The Health Benefits Of Vitamin D? Truth About Vitamin D Vitamin D Benefits You Should Know—and How to Get More in Your Diet Reduced Risk…
How to Write About Your Professional Background
A great way to share more about your background is to have a prepared document, like a professional bio. A professional bio can be shared with prospective employers, your colleagues, included in your social media profiles, used for speaking engagement announcements, or used as an author bio on a blog. Writing about your professional background…
How to Level up Your Writing Skills for Irresistible PPC Ads
Marketers and business owners alike know the inherent value of PPC ads. With 64.6% of consumers interacting with Google ads when online shopping, it’s no wonder PPC ad creation is growing exponentially. While you may have aced your keyword research, gotten to know your budget intimately, and A/B tested relentlessly, your PPC campaigns may still be falling short…