For the dads in your life, who consistently want nothing (yea right), Milwaukee small businesses have you covered! As small businesses are opening back up, there’s no better time to show your love, not only for Dad this Father’s Day but for local small businesses in Milwaukee. We’ve compiled a list of locally sourced gift…
Influencer Marketing: Examples and Strategies for 2021
You’ve likely heard the term “influencer” thrown around a lot the last few years. It generates mental images of YouTube stars promoting energy drinks and Instagram stars raving about weight loss supplements. This is called influencer marketing, and it can be a very successful strategy if you execute your campaign correctly. Let’s find out if…
5 Steps to Keep Your Facebook Ads Working in iOS 14
Back when we found out about iOS 14, there were a lot of question marks as to when it would be enforced, what it would mean for your Facebook campaigns, and how you could prepare. Now that iOS 14 is in full swing, many questions have been answered—but still more arise. Like how to run Facebook…
How to Get on The Instagram Explore Page in 2021
Social media discovery is mostly driven by ad dollars, but the Instagram Explore page remains one of the final frontiers for organic reach. Behind the Explore feed, Instagram’s fine-tuned algorithm has gotten real good at recommending people with content they might be interested in. A little too good, when it comes to the spread of…
Robots.txt: The Deceptively Important File All Websites Need
The robots.txt file helps major search engines understand where they’re allowed to go on your website. But, while the major search engines do support the robots.txt file, they may not all adhere to the rules the same way. Below, let’s break down what a robots.txt file is, and how you can use it. What is…
What Conditions May Benefit From Acupuncture?
Acupuncture Headings Found On Original Article What does acupuncture feel like? Tremors or electrical sensations? What conditions may benefit from acupuncture? What does acupuncture do? Incorporating acupuncture into real life What’s the philosophy behind acupuncture? Acupuncture for weight loss What about acupuncture safety and side effects? Ear acupuncture for weight loss Why Does Acupuncture Work?…
Should SEOs Regret Focusing on Featured Snippets?
Remember when Google finagled with their system to make it so that you couldn’t double dip on Featured Snippets/Instant Answers (Get a Featured Snippet and rank on page 1 in 10 blue links). Well, there are a lot of people who have been skeptical about the value of this particular search feature in this new…
The Maker SERP Squeeze: Why Should SEOs Care?
Looking at 500 data points for each year from 2013 through 2021, Russ examines whether a long-standing theory in search engine optimization is true: do reviewers, aggregators, and non-manufacturing retailers push makers and manufacturers out of the SERPs over time?