Managing PPC accounts is a lot like playing a game: Once you understand the rules, you can start getting into creative strategy. Account audits are an important part of understanding the rules—essentially it’s getting the board ready to play. While there are different checks to be done in a PPC audit—some weekly, some even daily—many…
Easy Ways to Manage Multiple Facebook Pages (Without Crying)
If you’re here, that means you’re managing multiple Facebook Pages. Or trying to, at least. Content creators, business owners, and social media marketers — you’re in the right place. Even if you just love reading about social media marketing, welcome! Managing multiple Facebook business Pages has never been easier with the right tools, tips, and…
How to Build and Maintain Workforce Resilience, According to Experts
To understand the importance of resilience in the workplace, let’s start with an example. Let’s say your company has just been acquired by a major corporation. This means your organization is about to undergo some major changes — including your workplace culture, leadership structure, and even your team’s goals and objectives. When it comes time…
Toddler Temper Tantrums And How to Handle Them
Toddler temper tantrums are an unavoidable part of parenting life! Through this article, you will learn what causes them and how best to handle them. You would be the luckiest parent in the world if you have never experienced a Toddler Temper Tantrum! Toddler Temper Tantrums Might Make You Doubt Your Parenting Skills! However, toddler…
Why Every Company Needs to Know Its Core Competencies
Every resume has a skills section. It’s an opportunity to highlight your top professional attributes to attract employers. Core competencies serve the same purpose for brands and their customers. Let’s dive into what exactly a core competency is, why you need it, and how to find it in your brand. You might be wondering, “Isn’t…