I’ve got good news, bad news, and great news. The good news: Google Ads yields an average ROI of $2 for every $1 spent. Not surprising since 89% of buying journeys begin with a search engine and that for commercial intent queries, 64.6% of the clicks go to paid ads. The bad news: This is…
Increased Falls And Hearing Loss
Increased Falls And Hearing Loss Increased Falls And Hearing Loss: Your hearing is far more critical than you may realise. Our ears include more than just the auditory nerve. The cochlea, responsible for our sense of balance, is also housed in the ears. The arcuate ducts and pinnae are located within the cochlea and are…
The Top Goals of Marketing Leaders in 2023 [New Data + Expert Insights from Uber, Dropbox, and ClickUp]
To effectively lead a marketing team, it’s imperative you know your top goal. Whether your goal is to increase revenue or improve your customer’s understanding of your products, starting with a clear objective will help you map out a strong strategy for 2023 and beyond. But it can be difficult to identify the most important…
Google’s Spam Update Just Completed: Here’s What Happened
Occasionally, Google rolls out their spam update which just ensures that the results on Google aren’t filled with spam. Because if a user clicks on a spammy result, and if this continually happens, it creates a terrible experience and people would stop using Google. They don’t give much detail on the spam update on their…