Today we’re excited to announce Irina Novoselsky as Chief Executive Officer and member of the board at Hootsuite. We asked her to share her thoughts on why she’s joined the team: When the war broke out in my birth country of Ukraine last year, like everyone, I was glued to social platforms for real-time updates,…
What You Should Know About Adult Earache
What You Should Know About Adult Earache Is it a long time since you awoke with a severe, searing earache? Have they been so long that you can’t recall where you last saw a heating pad, the kind your mother used to place on the side of your face carefully? Consider yourself fortunate but not…
Voices of Search Podcast Recap: WTF is Multi-Domain Cannibalization?
TLDR: Andrew Shotland, CEO of Local SEO Guide, recently appeared on the podcast Voices of Search to talk about domain cannibalization. You can catch the full episode here as well as the recap below. Having multiple domains can be tricky, and there are some pitfalls and questions you have to consider when managing them from…
13 Brilliant Restaurant Website Designs to Copy in 2023
Last weekend, I was on the road and starving after a morning of errands. I pulled out my phone and after rooting through a mess of confusing navigation, out-of-date PDF menus, and questionable hours of operation, I ended up heading home to settle for a sad bowl of cereal. I blame all-too-common terrible restaurant website…
Can Cold Exposure Aid In Your Weight Reduction Efforts?
Can cold exposure help in your weight loss journey? Being cold may appear to be a bit of a stretch, but it may play a crucial role in your weight reduction journey. In fairness, as a stand-alone method, it will not make you lose weight particularly rapidly. However, when combined with other measures including eating…
4th Edition of Free Guide to Effective Local SEO
The 3rd edition of my free guide has been like a certain legendary former New England Patriot: it’s had a run for the ages, still does great work in the field, but nobody can say the cleats were hung up too early. I put out the 3rd edition in late 2016, and the local SEO…
12 Resources for LGBTQ Entrepreneurs
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. The LGBTQ…
6 Tips for Effective Bid Management in a World of Automated Bidding
If automated bidding strategies are handling my bids for me, do I even need to pay attention to bidding? It’s pretty easy to ask this question, given the rise of automated bidding strategies (and automation in Google Ads in general). The short, emphatic answer is YES. The longer answer is still the same YES, but…