Author: Maggi Pier

How to Run Spotify Ads

How to Run Spotify Ads

There was a time when Pandora was all the rage. Everyone everywhere was streaming music, listening, and sharing it with their friends. In came Spotify and in no time, the platform reached 345 million users. Spotify now has 34 percent of the market share compared with Apple Music, Amazon Music, and others. What does all…

What Is OTT and How Does It Work?

What Is OTT and How Does It Work?

OTT (over-the-top) Video Consumption Is Higher than Ever The way people around the world today consume their TV shows and movie content varies greatly from what we saw 20 years ago. In the past, viewers watched TV by “appointment viewing,” where families huddled around their TV at the same time each week to watch their…

How to Use Amazon Audio Ads

How to Use Amazon Audio Ads

With over 55 million listeners, Amazon Music is one of the leading music streaming platforms out there. Wouldn’t it be great if you could find a way to reach these subscribers and share your products with them. Well, you can, and it’s all thanks to Amazon audio ads. Through Amazon’s free, ad-supported tier, you can…

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