Many of us scroll past ads in our newsfeed, delete emails, or even run to the bathroom during commercial breaks. As consumers, we’re constantly bombarded with advertisements and calls-to-action. This is the challenge of marketing: campaigns are everywhere. And, if...
Google Tests $50/mo Upgraded GMB – What Does it Mean for Local Businesses?
On July 22nd, Google My Business Product Expert, Tom Waddington spotted a new feature being tested in Google Business profiles. Google starting to offer an upgraded Business Profile (Google My Business listing) for $50/month that will add the Google Guaranteed...
How to Get Extra Traffic from Google Through Voice Search
Sci-fi movies like Back to the Future and 2001: A Space Odyssey predicted a lot of crazy things. But they also got one thing right: voice-enabled technology. Instead of walking around a space station talking to Hal, people are querying...
6 Stats that Prove the Importance of Product Videos for Ecommerce
Producing quality videos for your ecommerce site is hard, we know. Equipment is expensive, and specialists who know how to use that equipment cost even more. For that very reason, many ecommerce businesses will settle for photos and graphics just...
A Brief History of Productivity: How Getting Stuff Done Became an Industry
Anyone who’s ever been a teenager is likely familiar with the question, "Why aren’t you doing something productive?” If only I knew, as an angsty 15-year-old, what I know after conducting the research for this article. If only I could...
Our Top 10 Social Media Engagement Hacks for 2020
Social media moves dizzyingly fast, but some fundamental concepts stay the same—like the importance of organic engagement and connecting with your audience. In this article, I’ve rounded up 10 ideas to boost organic engagement, with examples from brands that are...
Growing Love for Local: How Small Businesses Can Triumph Over Big Brands
Getting into business for yourself can feel like an impossible task—yet, as many as 627,000 new businesses open every year, according to the Small Business Administration. These small businesses flourish in their local communities because they provide something no big...
6 Connectors to Spice Up Your Reporting: Introducing Google Data Studio Connectors for STAT
Posted by brian.ho Data visualization platforms have become a vital tool to help illustrate the success of a body of work. Painting a clear picture of your SEO efforts is as important as ever, whether you’re reporting out to clients...
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