We are big fans of Google Search Console — and you should be too! It’s an essential tool to keep your site working properly and find opportunities to get better results from the SERPs. But, one thing Google Search Console...
Category: eCommerce SEO
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How to find your niche in 4 easy steps
Wondering what a niche is, and how can you find yours? Google defines a niche as: “products, services, or interests that appeal to a small, specialized section of the population”. That’s a bit abstract, but the chances are that you...
Improve local SEO with Google My Business
Every business owner with a website is looking for ways to get noticed in the search results. Now, during the pandemic, it’s essential to offer customers an up-to-date Google profile for your business. There are loads of tactics to rank...
SEO news in April 2021: More time for your Core Web Vitals
A bit of a scandal involving hospitals and the noindex tag, a postponed deadline for your Core Web Vitals and a whole new editing experience in WordPress. Our SEO experts Joost de Valk and Jono Alderson discussed the latest SEO...
7 ways to improve product descriptions in your online store
These days, it seems as if everyone and their mother have an online store. Platforms such as WooCommerce and Shopify make it easy to start one, so why not? But, creating a shop doesn’t equal success. There are a lot...
Rich results for products with Schema.org structured data
You see them in search results a lot: product listings with added metadata, like price, availability, reviews, and specifications. However, not every site offering the same product has the same rich results or rich snippets. This could have two reasons....
Easier online shopping with eCommerce filters for products
Online shops rarely sell just a few products. If your shop has a few hundred or a thousand articles, it might help if you offer your customers a filtering option. You must do whatever you can to help your customer...
What are breadcrumbs? Why are they important for SEO?
Breadcrumbs are an important part of almost every good website. These little navigational aids don’t just tell people where they are on your site, but they also help Google work out how your site is structured. That’s why it makes...
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