Having the right Facebook tools to execute your marketing strategy not only makes your job easier, it makes your work more effective and efficient. You wouldn’t use a screwdriver to hammer a nail into a board, right? The same goes...
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How to Change Your YouTube Channel Name (and 44 Name Ideas)
Choosing a name for your YouTube channel is a lot like picking a band name. It can be difficult to land on a decision, and when you’re just starting out you might not think it matters too much. But the...
5 Copy & Paste Email Templates Any Business Can Use
Fact: Email marketing returns $40 for every $1 spent. It’s no wonder it’s one of the top marketing channels in terms of ROI. But whether you’re prospecting, onboarding new users, saying thanks, or making a big announcement, staring at your...
4 Fine Print Settings to Beware of in Google Ads Video Campaigns
I never shy away from expressing my love for YouTube Ads. I strongly believe they are one of the most cost-effective ways to build brand awareness or stay in front of a target audience. But as much as I love...
16 Snapchat Statistics That Matter to Marketers in 2022
Snapchat remains one of the most popular social media platforms in the world — and it can be a great tool for businesses looking to connect with their audiences in fun and engaging ways. If your brand is planning to...
How Much Do Facebook Ads Cost in 2022? (+9 Ways to Stretch Your Budget)
Despite challenges from Apple iOS updates over the past year, Facebook continues to be a lucrative platform for brands to reach, engage, and convert customers. Just how lucrative? Well, for starters, it’s the cheapest social media advertising channel (apart from...
How Apple iOS 15 is Impacting Email Marketers [New Data]
Back in September 2021, the announcement of Apple’s iOS 15 data privacy changes triggered a mass hysteria among email marketers, with some even proclaiming that email marketing as we know it could come to an end. Considering that Apple Mail...
11 Ecommerce Website & Marketing Trends Taking Hold in 2022
Not only have 25% of brick-and-mortar stores launched ecommerce sites since the pandemic started, but it’s predicted that 95% of all purchases will be via ecommerce by 2040. The bottom line? Ecommerce is here to stay, and businesses who want...
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