Category: Google My Business

Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web developers, community managers, and even product packaging departments all stay on the same page, and present a unified vision of...

Choosing a name for your YouTube channel is a lot like picking a band name. It can be difficult to land on a decision, and when you’re just starting out you might not think it matters too much. But the...

Whether you’re just starting out with content marketing or you’ve been using the same approach for a while, it never hurts to revisit your content strategy plan and make sure it’s up-to-date, innovative, and engaging for your prospects and customers...

Are you an aspiring social media manager or creator looking to showcase your work? Or maybe you’re on the hunt for a dream job in the industry, aiming to collaborate with top brands and make a name for yourself. Whatever...

A bank social media policy is essential for any financial institution to protect against legal and reputational risks. Inappropriate employee, customer, or vendor posts can severely damage a bank’s reputation and result in regulatory fees – as can financial misinformation,...

Social media scheduling tools are some of the most useful items in a social media manager’s toolbox, whether you work at a small startup or a multinational enterprise. They’re also an incredible resource for freelancers, entrepreneurs, and anyone else managing...

Social media analysis and reporting is the heart of a nimble and effective social media strategy. And a social media dashboard is what makes reporting manageable. It allows you to track, analyze, and adjust your social media activity across multiple...