In the last decade, shopping has changed for the better. Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue...
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What Is Cameo? Using Celebrity Videos to Promote Your Brand
If you’ve ever wanted George Costanza to roast your dad on Festivus or Chaka Khan to sing you happy birthday, Cameo can make your dreams come true. You probably know Cameo as a platform that allows fans to request celebrity...
Twitch Ads Explained: Grow Your Brand With Streaming Ads
Twitch became popular as a platform for live-streaming video games, but these days, that’s changing. The platform has seen a rapid increase in non-gaming streamers. Brands now have a new opportunity to reach their target audience through Twitch ads. Music...
Social Media Algorithms: A 2023 Guide for Every Network
Social media algorithms are the backbone of all social networks. They exist to sort the massive volume of content posted every day and show each user the content they are most likely to engage with. In this post, we’ll answer...
5 Ways to Keep Your B2B Leads & Sales Flowing Over the Holidays
The holidays are just around the corner, which is great! But this can be the hardest time of the year for attracting prospects and capturing attention. This leads many businesses to wind down their lead generation efforts and instead focus...
14 Fun Instagram Question Sticker Ideas for Marketers
There’s nothing we marketers love more than first party data, right? Instagram is one of the best places to get feedback directly from your customers. But then you have to deal with the 400 DMs crowding your inbox after you...
What is Conversational Commerce and Why Does it Matter for Brands?
Imagine walking into a store only to find there’s nobody to greet you. You walk through the store and can’t find anything. You have questions about products you’re interested in. But no one is there to answer. You leave empty-handed....
6 Tips for Profitable Partner Marketing (With Examples)
Are you struggling to amplify your business and increase its visibility to attract more customers? You may be missing out on one essential ingredient that could change the game for you: partner marketing. The right partnerships can help you increase...
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