Category: Google

Competing in the MarTech industry as an Independent Software Vendor (ISV) can be challenging due to the large number of companies in the technology stack. How can you stand out in the crowded field? Traditional inbound marketing strategies have limited effectiveness in this saturated market. However, computer hardware, operating systems, and cloud platforms have come…

Receiving a donation for your nonprofit is the absolute best. It’s amazing, delightful, a perfect experience, 10/10, would recommend. But asking for that money? An awkward, terrible, tedious grind. Uggghhh. We just want to save the children nowwww. Luckily, we live in an age where asking for donations is the easiest it’s ever been. As…

According to GetFive, only 30% of resumes are approved by applicant tracking systems (ATS). Once the resumes are approved, a hiring manager will only spend an average of six seconds reading each resume. With a resume builder, you can build a personalized professional resume that passes ATS, stands out to the hiring manager, and helps…

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Caption writing, image sourcing, responding to followers…the list goes on. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Streamline your workflows, automate…

Now, before you start frantically searching for a Google announcement that they removed this metric, you can breathe out a sigh of relief because Google Ads Quality Score still exists within accounts. But is it still relevant? Quality Score has always been considered one of the most elusive performance metrics in Google Ads. And with all…

Let’s nail your digital content with content creation tools! See what we did there? Or do we need to hammer it home some more? Okay. That’s enough, you’re probably tired of awl these tool puns, and we don’t want to screw up this introduction. Cheesy jokes aside, this list of digital content creation tools is…

Are you craving that tasty Twitter checkmark? Then you’ll benefit from knowing how to get verified on Twitter. Twitter verification is a proper way to give your Twitter business or creator account clout and credibility. But the process isn’t the same as it used to be. There are now a few different types of verification…

With over six years of experience as a performance specialist at Google Canada, I’ve witnessed firsthand how setting up retargeting campaigns can revolutionize businesses, especially in the retail industry. Among the various retargeting techniques available, dynamic remarketing stands out as an effective way to target potential customers who have shown interest in your products but…