Optimizing your Google ads involves lots of things: ad copy, targeting, scheduling, and more. But what a lot of beginner advertisers don’t realize is that their ability to do all of that—and to do it efficiently—is impacted by how their...
Latest News
Google, Google Maps, Google My Business
21 Social Media Management Tools for Great Results in 2022
Between Facebook, Instagram, Twitter, Linkedin, TikTok, Snapchat and more, keeping track of all of your brand’s social media accounts can feel like herding cats (and it’s not nearly as cute). But you don’t have to go at it alone. There...
Brain Entrainment, Health
Tips For a Better Nights Sleep
Learn why you need these Tips For a Better Nights Sleep such as relaxation, sleep schedules, and of course our favorite natural option – Sleep Hypnosis! Why You Need a Great Nights Sleep You understand that a lack of sleep...
Uncategorized
Google Throws More Reviews into the Filter Van
In recent days a couple of clients and others have told me of increased filtering of Google reviews – as in they see fewer reviews by the day on their Google Business Profiles, and for no clear reason. Google has...
Leadership
Data-Backed Tips for Successful Hybrid Team Leadership in 2022
According to Microsoft’s 2022 Annual Work Trend Index Report, 53% of employees are considering transitioning to a hybrid work setup in the next year and hybrid work is up seven points from 2021. So, what does it take to lead...
Google Analytics
How to prepare yourself for Google Analytics 4
There’s a new Google Analytics coming to town and it’s time to get ready! This new Analytics will eventually replace the good old Universal Analytics as we know it. Although you can use your current Analytics for another year, we...
Google, Google Maps, Google My Business
How to Write a Follow-Up Email (+12 Examples & Templates)
They say the squeaky wheel gets the grease. But the squeaky wheel can also be annoying and cause one to toss out the entire cart. Translation: how you word your follow-up emails matters. So in this post, I’m going to...
Content SEO, Holistic SEO, Link Building
Link building from a holistic SEO perspective
Link building isn’t easy. That doesn’t mean it’s rocket science. It means it takes a lot of work if you do it right. Link building done the wrong way can backfire, resulting in a ban from Google altogether. In this...
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