Why Choose a Non-Toxic Mattress? If you want to make a substantial investment in your health, choose a non-toxic mattress. Why would you sleep on heavy metals or dangerous chemicals? It's not enough to know what materials the mattress is...
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Technical SEO
The What, Why, and How of Canonical Tags & URLs
"That's canon!" You might've heard this phrase used to describe a creative piece that stays true to an original piece of work or fictional universe. If you're familiar with canon, you are well on your way to understanding canonicalization and...
Uncategorized
Come One, Come All! The MozCon Virtual 2021 Day One Recap
We were super excited to bring MozCon back for another action-packed conference. For those of you who may have missed it, or those of you who had a hard time keeping up with this three ring circus, we’ve got a...
SEO
Link Building Strategies and Resources for Busy Marketers
In the past, link building focused on quantity, not quality. Today? Link building is a different ball game. If you’re building a link building strategy, it’s important to know that it won’t be instant. It’s a gradual process—at least, if...
Google, Google Maps, Google My Business
How to Schedule Tweets to Save Time and Engage Your Followers
Scheduling Tweets can be a game-changer for your brand. That’s because when you schedule Tweets, you’re giving your audience a consistent stream of engaging content. (And that can help earn your brand new Twitter followers.) You’re also keeping up with...
Sales Emails
5 Ways to Add a Personal Touch to Your Sales Email
In a lot of ways, technology has made it easier to reach potential customers. Automated email marketing allows you to speak to an entire database of contacts with just the touch of a button. And while email has proven to...
Development, Technical SEO, WordPress
What is a headless CMS and what does it mean for SEO?
You’re bound to have come across the term headless before, probably concerning a headless CMS. A headless CMS doesn’t have a presentation layer attached to it, making it a flexible solution when you want to target many different formats. But...
Google, Google Maps, Google My Business
How Much Do Facebook Ads Cost in 2021? (+Ways to Save)
While Facebook advertisers continue to see the impacts of the iOS 14 update earlier this year, it remains a lucrative platform for brands to get in front of new people and to get them to convert. Whether this is your...
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