OTT (over-the-top) Video Consumption Is Higher than Ever The way people around the world today consume their TV shows and movie content varies greatly from what we saw 20 years ago. In the past, viewers watched TV by “appointment viewing,”...
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Advertising
The Most Annoying Types of Ads & What to Do Instead [New Data]
A 2019 Edelman study found that three out of four consumers avoid ads. In fact, 47% said they have changed their media habits to see fewer ads while others use ad blockers to prevent them altogether. The reasons why vary....
Paid Ads
How to Use Amazon Audio Ads
With over 55 million listeners, Amazon Music is one of the leading music streaming platforms out there. Wouldn’t it be great if you could find a way to reach these subscribers and share your products with them. Well, you can,...
Article Marketing
Ducted Air Conditioning System Advice
Ducted Air conditioning tips A ducted air conditioning is a costly investment for your home. Always do your research and shop around before you buy a model. Try to find a sale so you can get your system at a...
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Marketing Trends
4 Ways Brands Can Gain Awareness on Clubhouse [+Examples]
If you've been on social media, marketing news sites, or the HubSpot Blog lately, you might have heard about Clubhouse. The nearly one-year-old social media platform which allows users to drop into audio-only chat rooms has grown from 600,000 to...
Uncategorized
What are the Makings of a High-Quality Link?
What links are considered “high quality”? Find out from link building expert, Paddy Moogan, who talks you through link relevancy, link diversity, link authority, and the sustainability of your link building efforts.
Uncategorized
Are You Ready for Mobile-First Indexing? 5 Things to Check Now
The recent history of “mobile-first” algorithm updates is a busy one. Over the last several years, Google has made a deliberate effort to not only return more accurate search results for queries made on mobile devices, but also to prioritize...
Paid Ads
How to Use Amazon Attribution For Ad Campaigns
Every Amazon seller knows how difficult it is to track and measure the impact of external advertising channels on sales. It doesn’t matter how you are driving clicks to your Amazon page; once consumers land on the website, it’s anyone’s...
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