A landing page is a standalone website page dedicated to a specific marketing campaign that is meant to convert site visitors into leads. Landing pages typically offer visitors something that they may be interested in, like an Ebook or a...
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Content Marketing
Going Beyond FAQ: How to Use the Q&A Format in Your Content
People have questions, and they want answers to those questions. When they do, where do they go? Well, they usually go to someone who has the answer, and if you’re lucky, that someone might be you. The Q&A format provides...
Crawl directives, hreflang, Rich Snippets, SEO Basics, Site Speed, Technical SEO, XML Sitemap
What’s technical SEO? 8 technical aspects everyone should know
An SEO Basics post about technical SEO might seem like a contradiction in terms. Nevertheless, some basic knowledge about the more technical side of SEO can mean the difference between a high ranking site and a site that doesn’t rank...
Pets
Catnip Plant Care Indoors
On This Page Catnip Plant Care Indoors What is Catnip Used for? What’s with the Cats? 3. Lemon Catnip (Nepeta citriodora) Growing Catnip with Other Plants Keep Growing New Catnip Plants 13 Herbs You Can Grow for Cough and Cold...
Featured, Google
Deep SEO Thoughts For 2021
When I worked at NBC in the 90’s, The Clapper spent a boatload advertising on Seinfeld, and Friends, and probably even on The Cosby Show. Of course they would spend millions in advertising on TV as would the George Foreman...
Blogging
What Is a Blog Category and Why Are They Important for Your Blog?
Do you read every post on a blog? If you're like me, you visit sites for a specific reason — be it the New York Times crossword puzzle or the latest gear roundup from Outside. You know what you're looking...
Content SEO, Link Building, Site Structure
Clean up your site structure: how to reorganize your website
At a certain point, your website can grow to a monstrous collection of pages. You may realize that you have too many items in your menu and that the coherence of your website is nowhere to be found. Time to...
Coffee
Arabica Vs. Colombian Vs. Robusta Coffee Beans: What’s the Difference?
On This Page Arabica Vs. Colombian Vs. Robusta Coffee Beans: What’s the Difference? Characteristics of Coffee Bean Types Top 10 Best Arabica Coffee Beans Koffee Kult Dark Roast Coffee Beans Does Colombian Coffee Have More Caffeine? Is Colombian Coffee Stronger...
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