How many of you are tired of investing time and resources into your marketing only for campaigns to fall flat? We get it. We really do. Especially if you outsource your marketing, it’s important to make sure you’re getting your money’s worth a.k.a. making meaningful connections with your audience. That’s why we want to talk…
Keyword research for your Shopify or WooCommerce store
When you start an ecommerce site with WooCommerce or Shopify, having a keyword strategy might seem less important. You’re selling products, so the product names are your keywords. While that might be true in a few cases, in most cases, you need to focus on the keywords that describe the problem you or your products…
What is Content Governance? 4 Easy Steps to Create a Model in 2022
Without a content governance model in place, your content marketing efforts can seem scattered and chaotic, opening the opportunity for your audience to replace you with a competitor. Content governance keeps your relationship with your customers thriving, and allows you and your team to more effectively focus on your content goals. In this post, we’ll…
The 7 Best Leadpages Alternatives in 2022
It doesn’t matter how awesome your e-book is if no one can download it. And you might have the perfect agenda for your webinar, but if your customers can’t sign up, it’ll all be for nothing. That’s why you need an effective landing page. They’re simple pages — often with just a few lines of…
Yoast SEO 18.3: More fixes and enhancements
Today, we’re releasing version 18.3 of Yoast SEO. For this release, we did another round of fixes and improvements. We’ve improved the importer, enhanced the HowTo blocks, and fine-tuned an assessment. Ready to update to Yoast SEO 18.3? Also, don’t forget to read about the feature that should have been in this release. Fixes and…
27 Restaurant Marketing Ideas: How to Market a Restaurant
The competition among restaurants is fierce, and you’ll need to give your all to be successful. We’re helping you out with 27 restaurant marketing ideas and strategies that promise to help you improve your business and get attention from growling stomachs everywhere! Table of contents How to market a restaurant Restaurant marketing strategies Restaurant marketing…
How to Insert a Checkbox in Excel in 4 Easy Steps
Adding a checkbox to your workbook may sound simple but it can expand the possibilities of what you can do in Excel. From checklists to graphs, there’s so much you can do. However, it starts with the checkbox. Learn everything you need to know about checkboxes below. How to Insert a Checkbox in Excel Add…
Sustainable website growth and the role of SEO
Web sustainability is a huge topic and covers a lot of aspects, from design principles to many technical details. Did you know that SEO can actually lower your website’s impact on the web’s carbon footprint? If you want to know more about sustainable website growth and how SEO can help you, then read on! What…