Category: financial decision making

5 Marketing Deliverables to Outsource Now

5 Marketing Deliverables to Outsource Now

It doesn’t matter how small your business, what industry you’re in, or even how many members you have on your internal marketing team; outsourcing all or part of your marketing can save you time and money. We’re talking thousands of hours and thousands of dollars. With money back in the bank and time freed up…

Content That Inspires and Engages: 4 Millennial Mom Content Insights

Content That Inspires and Engages: 4 Millennial Mom Content Insights

The numbers game is over, especially if you’re trying to connect with Millennial Moms. Gone are the days of pumping out multiple blogs, 47 social media posts, and email blasts every day. The evolution of content to a more value-driven model is good news; marketers and the companies they serve can refocus on creating value,…

5 Ways Outsourcing Saves You Money

5 Ways Outsourcing Saves You Money

When you’re weighing the decision to outsource all or part of your marketing, cost savings are possible. Our Outsourced Marketing Survey showed that 1 in 5 respondents reported saving up to $25,000 per year by outsourcing all or part of their marketing. That’s far from chump change; there are many ways outsourcing can save you…

Where to Find Millennial Moms: 5 Social Media Insights

Where to Find Millennial Moms: 5 Social Media Insights

When Myspace launched in 2003, Millennial Moms were solidly in their teenage years and looking to expand their social networks digitally. As social media platform options exploded through the early aughts and into the 2010s, so did the time Millennial Moms spent checking their notifications. In fact, a recent study found that Millennial Moms spend…

Big Spenders: 5 Millennial Mom Online Purchasing Insights

Big Spenders: 5 Millennial Mom Online Purchasing Insights

Welcome to the world of Millennial Moms. It’s expansive, diverse, and has spending power. Like $47,000 per millennial per year. To put this in context, 72 million millennials live in the United States, and about 55% of millennial women are moms. And with many Millennial Moms occupying leadership roles in their households, you can find…

Bosses At Home: 5 Millennial Mom Financial Decision Making Insights

There are more than 72 million millennials in the US, and roughly half of them are women. Over half—55 percent—of these millennial women have given birth, placing the number of Millennial Moms in the 10s of millions. This impressive number of moms has plenty of spending power, and it pays to court this audience. In…

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