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Serving as your company's virtual front door, this page is responsible for drawing in a majority of your website's traffic. Still, despite its prominence, many businesses struggle to optimize it properly. You see, your homepage needs to wear a lot...
Month: May 2021
CryptoCurrency, Finance
Paypal to Allow Cryptocurrency Withdrawals to Third-Party Wallets
Allow Cryptocurrency Withdrawals to Third-Party Wallets: Payments giant Paypal will soon allow its users to transfer cryptocurrencies away from its platform to third-party wallets, the company’s head of cryptocurrency reportedly revealed. Paypal has been seeing tremendous growth in its crypto...
Uncategorized
Service Pages and Local SEO: 20+ Principles to Make Them Your Rock-Solid Foundation
I work with clients on all kinds of local-visibility-related challenges, but you would not believe how much time I spend on service pages: explaining, critiquing, troubleshooting, inventorying, creating, and refining them, and then doing it all over again. By “service...
Excel
How to Merge Cells in Excel in 5 Minutes or Less
Knowing the ins and outs of Excel is essential for organizing data, understanding analytics, and getting the most from your marketing efforts. The tool is great for quickly processing vast amounts of data, but it can be overwhelming if you...
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Uncategorized
SEO and Accessibility: Technical SEO [Series Part 3]
We hope you’ve enjoyed this series on SEO and accessibility. In the final installment, Cooper shows you how the technical SEO strategies you implement across your site can help make it more perceivable, operable, understandable, and robust.
Ecommerce
7 Strategies for Memorial Day Sales
Memorial Day means many things to many people. At its heart, it’s a day to commemorate the brave American soldiers who died fighting for this country. For many, the Memorial Day weekend also marks the start of summer and a...
Google, Google Maps, Google My Business
How to Use Instagram Reel Insights to Make Better Reels
A recent Instagram update includes what brands and creators have been waiting for — Reels Insights. Since their introduction in 2019, Reels have become an integral part of Instagram’s ecosystem. They now sit front and center in the app, easily...
Education, Finance
Estate Planning – Do I Need A Will And When Will I Need It
Getting a copy of the will when probate has been granted Estate Planning : When someone dies, the person in control of their estate (for example, money and property) must usually seek approval from the probate court. If there is...
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