I never shy away from expressing my love for YouTube Ads. I strongly believe they are one of the most cost-effective ways to build brand awareness or stay in front of a target audience. But as much as I love video campaigns in Google Ads, I also admit they are not perfect. There are certain…
16 Snapchat Statistics That Matter to Marketers in 2022
Snapchat remains one of the most popular social media platforms in the world — and it can be a great tool for businesses looking to connect with their audiences in fun and engaging ways. If your brand is planning to use Snapchat for business, be sure to incorporate Snapchat stats into your social media plan….
Learn How to Be Upbeat and Positive
Learn How to Be Upbeat and Positive Even the most challenging difficulties may be overcome if you maintain your positive outlook throughout the situation. Life is full of ups and downs that are continual. Optimism isn’t about seeing rainbows and butterflies around every corner; it’s about learning from experiences, discovering minor positives, and recognizing fresh…
Cross-Posting in 2022: What Is It & Why You Should Use It
Every year, a new digital platform emerges. In the last year alone, Discord, Twitter Spaces, and Twitch have all become very popular with consumers all around this world. Now, social media marketers are faced with this issue: Should you curate content for each platform and its audience or should you save some time and cross-post…
How Much Do Facebook Ads Cost in 2022? (+9 Ways to Stretch Your Budget)
Despite challenges from Apple iOS updates over the past year, Facebook continues to be a lucrative platform for brands to reach, engage, and convert customers. Just how lucrative? Well, for starters, it’s the cheapest social media advertising channel (apart from Twitter, whose popularity pales in comparison). But to officially answer that question, we’re going to…
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How Apple iOS 15 is Impacting Email Marketers [New Data]
Back in September 2021, the announcement of Apple’s iOS 15 data privacy changes triggered a mass hysteria among email marketers, with some even proclaiming that email marketing as we know it could come to an end. Considering that Apple Mail and Apple mobile devices make up over 35% of the global email provider market share,…
Growing Catnip In The House, From Seed To Plant
Growing Catnip in the House, from Seed to Plant Growing Catnip in the House, from Seed to Plant: A fun and educational project for the whole family. Catnip (Nepeta cataria), a member of the mint family, is not just for cats. It is a calming herb that may be used to brew tea and give flavour…
How Apple iOS 15’s Impacting Email Marketers [New Data]
Back in September 2021, the announcement of Apple’s iOS 15 data privacy changes triggered a mass hysteria among email marketers, with some even proclaiming that email marketing as we know it could come to an end. Considering that Apple Mail and Apple mobile devices make up over 35% of the global email provider market share,…