You might have heard us say it before: the UX of your site is essential for SEO. But what is UX? And why is it important for SEO? In this article, we’ll explain what it is and why you shouldn’t overlook it if you want to rank high in Google. On top of that, we’ll…
A Look into the Life of a Dung Beetle
A Look into the Life of a Dung Beetle A Look into the Life of a Dung Beetle: If you’ve ever gone on a summer safari in South Africa, you’ll understand what I’m about to say, and if you haven’t, you should schedule your next trip to Londolozi IMMEDIATELY. The bush comes alive with excellent…
10 Best Mobile Friendliness Tests [+ What Does it Mean to be Mobile Friendly?]
Nobody wants to sit there pinching, poking, and squinting at their phone just to view your website. So it should come as no shock that 50% of people will use a business less often if their site isn’t mobile friendly, according to Google. But how can you be sure that your website is mobile friendly?…
Why Your Non-Ecommerce Business Should Set Conversion Values (& How to Do It)
The days of just using individual conversions are long past. All ad platforms now encourage advertisers to embrace and leverage conversion values. Take Google Ads, for example: Max conversion value is one of the only bidding options for PMax campaigns and has been getting a lot of love in account recommendations. If you’re in ecommerce,…
How to Use the Snapchat Ads Manager in 2022: A Guide
The Snapchat Ads Manager is a valuable tool for any business wanting to create self-service ads on Snapchat. While you may be hearing less about Snapchat these days, the platform’s audience continues to grow, with a total potential ad reach of 616.9 million users — that’s 20% year-on-year growth. Learn more about Snapchat Ads Manager: what…
Intermittent Fasting by Age
Intermittent fasting is a trendy health fad with several advantages, including weight reduction, enhanced mental clarity, and higher energy levels. While intermittent fasting is usually regarded as safe for healthy adults, there are some things to think about before starting this eating plan for children. Children While there is no conclusive answer on whether children…
Why Your Non-Ecommerce Business Should Set Conversion Values (& How)
The days of just using individual conversions are long past. All ad platforms now encourage advertisers to embrace and leverage conversion values. Take Google Ads, for example: Max conversion value is one of the only bidding options for PMax campaigns and has been getting a lot of love in account recommendations. If you’re in ecommerce,…
Yoast SEO 19.8: Schema improvements and enhancements
Today, we’re releasing Yoast SEO 19.8 into the world. In this release, we’re focusing on general improvements and fixing several bugs. One of the main improvements this time concerns our Schema structured data output. Structured data helps search engines to understand your site, so they better get the right things to read! Schema structured data…