Here’s a confession: If someone asked me how I was able to land two of the most exciting full-time marketing roles in my career, my first instinct would have been to say that I was just “lucky.” A second later, though, I’d be much fairer to myself and admit that I was able to make…
The Optimal Size For Your Email List – Getting Real Results
What is a good email list size? Regarding marketing, one of your most significant assets is your email list. It makes it possible to immediately communicate with and interact with the people you are trying to reach. However, what is the ideal size for your email list? To get actual results, what is the minimum…
A successful link building strategy in 6 steps
SEO is all about creating a great experience for people visiting your website, or seeing your snippet in the search results. That’s why a lot of your SEO efforts will likely be focused on things like content, UX and pagespeed. Efforts that help you optimize your page or website overall. As they should be! They…
13 Best Hashtag Tools for Analytics, Tracking, and More
While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. The catch is that you have to…
How Sticking A Seed On Your Ear Can Change Your Health
Ear Seeds: Ancient Science Meets Modern Medicine Ear seeds have become an intriguing new wellness tool, with tiny seeds placed carefully on the ear to stimulate healing pressure points. Rooted in ancient Traditional Chinese Medicine (TCM) and more contemporary discoveries, these seeds offer an accessible, natural way to promote whole-body equilibrium. From chronic pain to…
Diving Deep Into Marketing for Dentists (My Takeaways)
An avalanche of both booked and patient walk-ins is the dream of dental practitioners. But let’s be honest — getting these patients requires hard work because the dental industry is fiercely competitive. To help you win and bring your dream to fruition, I will discuss the most interesting dental marketing campaigns I’ve seen and highlight…
How to Use the SUBTRACT Function in Excel
Excel is a powerful spreadsheet program from Microsoft that makes it easy to work with numbers and other values. While Excel contains a lot of power, it’s also quite useful for simple addition, subtraction, multiplication, and division. In fact, Excel’s simple formulas make it easy to add and subtract numbers and cell values without breaking…
Yoast SEO 22.0: Supporting Organization schema
Recently, Google announced an update on how it uses business details in search. To help you make the most of that, we are happy to announce Yoast SEO 22.0, which expands support for Organization structured data. Here, you’ll find how we help Google understand everything about your company. Expanded support for Organization schema Yoast SEO…