We’re not talking about broems or posts that bait engagement. You’ve seen them. The ones that ask people to respond to a poll with different reactions. Look, they were kind of clever at first, but people are getting tired of them. The social media team at Hootsuite uses posts without links to ask questions and…
CBD Infused Foods – Health Professionals and Researchers Debate
The use of CBD infused foods is a subject of debate among health professionals and researchers. Despite the lack of peer-reviewed scientific evidence that the products contain effective anti-inflammatory properties after baking, their use in foods is a common practice. Many do say that a reduction in anxiety occurs, and that is also a benefit…
6 Ways to Bring Empathy Into Your Marketing Strategy (in 2021 and Beyond)
Posted by Nadya_Khoja The events of 2020 have shown us just how important empathetic marketing is for businesses both large and small. The world has changed and businesses need to adapt to the new needs of their customers if they want to grow. The best way to do that is through empathy. What is empathetic…
Content is King…But Why? Here is a Data-Driven Answer
Tired of hearing “content is king?” It’s a phrase that makes most marketers roll their eyes. Does it still ring true? If so, why is content still so important? Where Did the Phrase ‘Content is King’ Come From? In 1996, Bill Gates wrote an essay that changed the course of digital marketing. Titled “Content is…
Crypto Markets Rebound, Bitcoin Price Consolidates, BTC Dominance Levels Sink
The price of bitcoin dropped around 8% during the last seven days, but prices started to improve during Friday’s mid-afternoon trading sessions. Today, bitcoin is swapping for prices between $54,400 to $54,800 per unit and commands a $1.02 trillion market valuation. The overall market capitalization of all 8,500+ coins in existence is around $1.59 trillion…
What Do You Get by Investing in a Gold Investment Retirement Account (Gold IRA)?
What do you get by investing in a gold investment retirement account? You are literally turning part of your retirement plan into gold. That said, is placing a gold IRA in your portfolio the right move for you? Not every IRA account allow gold investments, but this article should help you understand what to look…
A Beginner’s Guide to Web Analytics
Views, new visitors, returning visitors — they sound similar but these metrics are not the same. If you don’t know the difference, you could be misinterpreting your website data and making some ill-informed decisions. We’re going to cover everything you need to know about web analytics so you can truly understand what’s what, interpret…
Why Presentation Skills Are Important in Marketing
What does it take to be a successful marketer? Turns out we don’t have to guess because someone’s already done the research. Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even made the list!). According to…