A website gives you the opportunity to target the entire (online) world. Local SEO, on the contrary, is focused on ranking higher in your local area. Especially now, in the COVID-19 crisis, when people are trying to reach you more often...
Category: SEO
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Lifestyle & Trends, Local Marketing, Local SEO, remote work force, SEO
How to Assemble and Manage a Successful Remote Team
The use of remote teams has been benefiting all kinds of companies for years now. Not only does it help to reduce overhead costs, but it gives your business access to a larger pool of talent since you can hire...
Local Marketing, Local SEO, Marketing Strategy, SEO
8 Ways Digital Rewards Can Help Marketers to Stand Out
Many of us scroll past ads in our newsfeed, delete emails, or even run to the bathroom during commercial breaks. As consumers, we’re constantly bombarded with advertisements and calls-to-action. This is the challenge of marketing: campaigns are everywhere. And, if...
Blog, Google My Business, Local Marketing, Local SEO, News, SEO
Google Tests $50/mo Upgraded GMB – What Does it Mean for Local Businesses?
On July 22nd, Google My Business Product Expert, Tom Waddington spotted a new feature being tested in Google Business profiles. Google starting to offer an upgraded Business Profile (Google My Business listing) for $50/month that will add the Google Guaranteed...
Local Marketing, Local SEO, SEO, Small Business Tips
How to Get Extra Traffic from Google Through Voice Search
Sci-fi movies like Back to the Future and 2001: A Space Odyssey predicted a lot of crazy things. But they also got one thing right: voice-enabled technology. Instead of walking around a space station talking to Hal, people are querying...
Local Marketing, Local SEO, Product Marketing, SEO
6 Stats that Prove the Importance of Product Videos for Ecommerce
Producing quality videos for your ecommerce site is hard, we know. Equipment is expensive, and specialists who know how to use that equipment cost even more. For that very reason, many ecommerce businesses will settle for photos and graphics just...
Local Marketing, Local SEO, Productivity, SEO
A Brief History of Productivity: How Getting Stuff Done Became an Industry
Anyone who’s ever been a teenager is likely familiar with the question, "Why aren’t you doing something productive?” If only I knew, as an angsty 15-year-old, what I know after conducting the research for this article. If only I could...
Local Marketing, Local SEO, SEO
Our Top 10 Social Media Engagement Hacks for 2020
Social media moves dizzyingly fast, but some fundamental concepts stay the same—like the importance of organic engagement and connecting with your audience. In this article, I’ve rounded up 10 ideas to boost organic engagement, with examples from brands that are...
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