What if I told you there’s a simple way to get noticed online that anyone can use? Have you guessed what I’m talking about yet? It’s search engine marketing. Although it’s sometimes confused with SEO, SEM marketing relates to your paid advertising efforts like Google Ads to improve the visibility of a website or product…
What are Featured Snippets? How to Get Them
You might have noticed the top search results aren’t just links anymore. That’s because Google search results are now full of many features, including the knowledge graph, people also ask questions, and one of my favorite features —the featured snippet. Why do I love featured snippets so much? Because they provide readers with valuable information…
Ubersuggest: A Comprehensive Guide for Maximum Results
Ubersuggest: A Comprehensive Guide for Maximum Results Search engines like Google are always changing. As search engines improve in order to deliver the best results to their users, you need to alter your sites and pages to be part of said results. We want you to get the most out of your SEO strategy so…
The Top 10 Google Ranking Factors for 2022 (+How to Optimize for Them)
Where’s the first place people go when they need an answer, idea, product, or service? Not to the Yellow Pages. Not into town. Not even to family and friends at this point. They go to the Goog. And most of them do not go past the first page of results. And it is for this…
FAQ Schema: A Beginner’s Guide – Neil Patel
FAQ Schema: A Beginner’s Guide I’ve been testing a new SEO hack and it works no matter how old or new your site is. It’s called FAQ schema. Even if you have almost no links, this strategy can help. Best of all, unlike most SEO changes. FAQ schema doesn’t take months or years to make…
37 Search Engines to Use Other Than Google
Looking for alternative search engines to Google? Here are the 37 best search engines other than Google. As a bonus, I included several other specialty search engines that can help you find specific items like images and social media posts. Best Alternative Search Engines To start off our search adventure, let’s look at some general…
Preventing Keyword Cannibalization with Ubersuggest
The name of the SEO game has changed so much since I started in the industry. Driven by sales made on social media and social ecommerce booming earlier than expected, along with businesses wanting to bulk up their online presence, search volumes have increased tremendously over the years. These days, Google processes over 100,000 searches…
How to Boost Domain Authority: Checking and Improving This Key Site Metric
Knowing your domain authority is key to help you create or improve your marketing plan. But how do you know what your domain authority is? Let’s dive into what this metric is and some tips for picking the perfect domain authority checker for your business. What is Domain Authority? Domain authority (DA) refers to the…