![What Is an Enterprise Data Model? [+ Examples]](https://localseoresources.com/wp-content/uploads/https://no-cache.hubspot.com/cta/default/53/5f39f863-0316-486f-a5f3-849d76490a30.png)
Enterprise data modeling is nothing new. This tactic has been around for years, but it is still relevant to modern businesses today. It can feel like an abstract, complex concept at times, but it is an important part of data governance, which helps manage and secure a company’s data assets. In today’s world, data security…
How to Craft Lead Magnets Your Customers Can’t Ignore
Getting traffic to your site is nice, but there’s not much of a point if those visitors don’t convert. There’s one tactic I use above all others to generate new leads: A lead magnet. They aren’t some newfangled tech trend. They’ve been an essential marketing tool for decades. With lead magnets, you give people something…
YouTube Analytics: How to Use Data to Grow Your Channel Faster
If you’re using YouTube for business, you need to understand YouTube Analytics. Whether you plan to make money directly from your YouTube content or simply use YouTube as a marketing platform, you need to know what’s working and what’s not. When you dive into YouTube metrics, you’ll quickly uncover an incredible wealth of information, from…
Google’s NEW 3-Strikes Ad Policy: The Full Scoop + 5 Tips to Prepare
It feels like just yesterday we were discussing issues like how to dispute Google Ad disapprovals or the new restrictions for Housing, Employment, and Credit policies. And on July 20, 2021, we learned that come September, there’s going to be yet another twist in the plot of advertiser versus Google Ads policies, with Google’s new three-strike ad policy…
How to Get Listed in The YouTube Recommendation Sections
It’s widely known YouTube is the world’s second-largest search engine. However, did you know the majority of video viewing on YouTube doesn’t actually originate from the search bar? In fact, the video platform has confirmed its YouTube recommendation engine is responsible for more than 70 percent of the total time spent watching content on the…
SEO for sports, fitness and gyms: 5 tips to get you ranking
Sports and fitness SEO is a really tough game. You’ll need to work hard to get those pages ranking (and keep them there). Plus, you probably need to think about how to turn those online users into customers. Luckily, you don’t need to be a tech expert to reach your sports and fitness SEO goals….
Everything You Need to Know About Segmentation Bases
Market segmentation is a powerful process because it separates your audience into groups so you can effectively target them based on traits such as the challenges they’re facing and/or how they’ll respond to certain marketing efforts. The most effective way to determine which traits you’ll use to group your audience is by using segmentation bases….
Daily SEO Fix: Auditing for Technical SEO Problems with Moz Pro
SEO pros know that a comprehensive search marketing strategy should include periodic audits of a website’s technical health and its opportunities for improvement. But as you uncover these opportunities, how do you know which ones are most important?