Blog post checklist: how to optimize for search engines So you’ve decided to write a blog post. That’s great! Now let’s make sure your efforts pay off and it turns into an awesome post that also ranks. What do you need to write that post? What steps do you need to take? You can use…
SEO Metrics – How Do You Measure the Success of a Local SEO Campaign?
Learn How To Measure The Success Of A Local SEO Campaign Using SEO Metrics SEO success is often considered a difficult thing to track, but it shouldn’t be. There are certain metrics and SEO KPIs (Key Performance Indicators) that nearly every site should be tracking to gauge the success of your SEO efforts. Set out…
SEO Pack: 21 Worksheets, Templates, and Cheat Sheets
SEO is tough. It’s time-consuming and hard to implement. And, because of that, I have a free SEO training course and even an SEO tool to help you out. But what if you don’t have the time to go through a 21-part training series? Or what if my SEO tool doesn’t give you the step-by-step…
Most Important And Popular Instagram Trends to Watch Right Now
9 of the Most Important Instagram Trends to Watch For Like most social media trends, Instagram trends move quickly. And in 2020, change has been fast and furious, with a global pandemic, social uprising, and competitors, shaking things up. Trends make the difference between looking out of touch or ahead of the curve. That doesn’t…
9 Steps to Creating a Landing Page That Reads Your Prospects’ Minds
So you’ve decided to create a landing page to promote your new product or service. But how do you know if your landing page will convince your readers to convert? There are a number of things you can do to ensure your readers are enticed by your landing page and want to know more information….
Email Marketing: Why Consumers Subscribe And Unsubscribe From Emails
Why Consumers Subscribe And Unsubscribe From Emails Think email marketing is dead? Think again.. Email marketing is actually thriving. In HubSpot’s 2020 State of Marketing Report, roughly 80% of marketers said their brand’s email engagement had improved in the last year. Our researchers also discovered that brands make an average of $42 for every dollar…
Local landing pages and how to create them
Now more than ever, you have to make sure that your local audience is able to find you online. One way to make this happen is by creating local landing pages, which are designed to help you rank higher in local areas. So, if you want to increase your visibility on a local level or…
The Advent Of The Facebook Boycott: What Businesses Need to Know About #StopHateForProfit
The Facebook Boycott: What Small Businesses Need to Know About #StopHateForProfit The #StopHateForProfit campaign is one of the latest and largest responses to the current Black Lives Matter movement. However, its call to action—for businesses to pause their Facebook ads for July—creates a challenging situation for small businesses in the midst of economic hardship brought…