Meetings suck. They’re time for people to avoid doing actual work, stare blankly at each other, throw in generic comments to look like they’re paying attention, and if you’re lucky, maybe come out with some wicked notebook doodles. Is that how people perceive your marketing meetings? I hope not, because they don’t actually have to…
Investigating Traffic Upticks
Posted by jocameron In this week’s episode of Whiteboard Friday, Jo Cameron — Moz’s Learning Team Manager — dives into the process of addressing and capitalizing on traffic spikes, including how to determine where traffic is coming from and what to do with the increased attention. Enjoy! Click on the whiteboard image above to open…
Galentine’s Showcase: Featuring Wisconsin Women Business Owners
Join us this “Galentine’s Eve,” as we host our second annual Brainchild Fund fundraiser, our Galentine’s Virtual Showcase! Friday, February 12, 2021 12:00pm – 1:00pm CST Emceed by the one and only TEDx speaker, Ashley Quinto Powell, we’ll be featuring up to 15 women owned small businesses during this fast-paced dynamic showcase. In 2020, Kendra…
How Corporate Branding Translates Into Actual Sales
When you hear the phrase corporate branding, you might think of industry titans—car companies, ubiquitous hotel chains, and fast food arches. Despite this association, corporate branding applies to businesses of all sizes, not just the giants with unlimited marketing budgets. To better understand the role corporate branding plays, I’ve broken down the impact of…
How to rewrite and republish content with Yoast Duplicate Post
We all want to write the best possible content on our favorite topic. As writers, we also know that that not always happens on the first try. While you do need to deliver quality on that first try, it doesn’t hurt to dive back into published articles to updated and improve them wherever you can….
Keep Your Heart Healthy
On This Page Magnesium and Heart Health How to Maintain a Healthy Cardiovascular System Vitamin K & Arteries Take Action: Sign of Heart Attack Eat Healthy for Heart Healthy? Control Your Cholesterol And Blood Pressure What can I do in my daily life to lower my risk of heart disease? even when you have several…
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How to Leverage Sensory Language in Your Blog Posts [Data + Expert Tips]
Check this out: “You’re sitting in the creaky, mesh-backed, black ergonomic desk chair you bought at a discount off Amazon — hunched over, eyes reluctantly wide open, staring intently at a dimly lit laptop screen bearing a blank document. It’s 4:45 PM. For most of the day, you’ve heard hardly anything except for the occasional…
Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)
Posted by Rachel.Vandernick If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government. Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which…