Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or keyphrases that are more specific – and usually longer – than more commonly used keywords. Long-tail keywords get less search traffic, but will usually have a...
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5 Reasons CMOs Can No Longer Own Social Media
For many organizations, it’s not even a question: Marketers own social strategy. Always have, always will. After all, if social media serves primarily as a promotional and communications channel, who else would run it? Our new research reveals it’s time...
60 Best Free Online Courses For Whatever You Want to Learn
Benjamin Franklin once said, “An investment in knowledge always pays the best interest.” That’s never been truer than it is today. With new technology emerging at breakneck speeds, there’s a palpable pressure to continuously upskill. Whether you want that job...
Spray Tanning Tips
On This Page WE LOVE A NATURAL LOOKING SPRAY TAN. MOBILE SPRAY TANNING IS SO EASY. WHAT SHOULD I WEAR FOR MY SPRAY TAN? HOW LONG DOES A SPRAY TAN LAST? WHEN CAN I SHOWER AFTER MY SPRAY TAN? WILL...
7 Australian Companies with Great Taglines [+What Marketers Can Learn From Them]
It’s no secret that people who live in startup-filled cities have seen some of the wildest brand names. And, that variety in company names makes sense. When many startups in similar industries are founded in one geographic area, brands need...
Which Social Media Sites Really Matter and Why
Social media is critical. I doubt anyone would argue with me about that. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you...
Facebook & Instagram embeds on WordPress break soon
Some time ago, Facebook announced that it would change the way it handles embeds on other sites. From October 24, you can no longer simply paste your links in WordPress to make your Facebook and Instagram content appear on your...
How to Write a Killer Company One-Pager (With Examples)
If someone asked you what your business does, would you be able to describe it accurately in a concise, compelling manner? Better yet: would your description inspire a potential customer to want to learn more about what you have to offer?...

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